Laughing with mums-to-be for Huggies
Huggies and JWT commissioned some original comedy on pregnancy from top comedians. These interactive banners drove traffic with simple observations based on real pregnancy insights.
HSBC Shadow Banners
To take a print idea online we used interactivity to extend the idea of 'potential'. A click took the user to HSBC's financial planning and mortgage planning pages.
Part of our global campaign Insuring Your Emotions, these banners show the emotions HSBC can look after for you. The red brackets were a key campaign device symbolising protection.